VISION

With emphasis on creativity, integrity and excellence, we will develop leaders for the public relations industry and become a relied-upon communication resource for area non-profits.

Our mission is to further the academic and professional pursuits of our students and the goals and objectives of area non-profit organizations by providing high-quality, effective communication resources.
 

• Integrity: We conduct our work with honesty and transparency,
  proving ourselves to be trustworthy and responsible.

• Relevance: We provide students with opportunities for practical application of academic concepts and clients with effective, appropriate resources to support organizational goals.

• Excellence: We expect the highest level of quality in all that we do –
  our work, our behavior, our customer service.

• Creativity: We bring enthusiasm, innovation and energy to our
  projects, offering new perspectives and solutions.

• Communication: We commit to open communication in order to provide
  the best quality of work to our clients and the best environment for skill-building for our students.